Blog

WordPress vs Wix: Wix is Terrible for SEO

WordPress vs Wix: Wix is Terrible for SEO

As more businesses and individuals establish an online presence, the importance of search engine optimization (SEO) cannot be overstated. A website not optimized for search engines will not rank well in search results, resulting in low traffic and poor...

Is Divi Slowing Down Your Website?

Is Divi Slowing Down Your Website?

Divi is one of the most popular themes; we like it a lot. In fact, we are using it on this website and many of our clients. Divi is easy to use and has all the features we like / you want. However, left unoptimized, it can slow down your website; you must tweak some...

Your Complete Guide to Google Analytics 4 and Its Marketing Impact

Your Complete Guide to Google Analytics 4 and Its Marketing Impact

Google Analytics as you know it will cease to exist. But wait, there’s more! Google Analytics 4 will take center stage as the default and be the only option for tracking your web traffic. So what does this transition mean for marketers, and how will the new service...

ChatGPT Is Transforming Marketing: How Can You Benefit?

ChatGPT Is Transforming Marketing: How Can You Benefit?

You can benefit from ChatGPT because it brainstorms, researches, and writes content, saving you hours. Its predecessor, GPT-3, was trained on 570 gigabytes of text and had 175 parameters. You can just imagine how much more extensive ChatGPT’s training is and what that...

Small Business Marketing: Using TikTok to Generate Leads

Small Business Marketing: Using TikTok to Generate Leads

It’s no surprise that social media is becoming a powerful marketing tool for small businesses. After all, more than 4.5 billion people are active on social media platforms. From keeping in touch with friends and family to strengthening professional relationships and...

What Is Website Maintenance and Why Is It so Important?

What Is Website Maintenance and Why Is It so Important?

What is Website Maintenance? Website maintenance is the act of regularly checking your website for issues and mistakes and keeping it updated and relevant. This should be done on a consistent basis in order to keep your website healthy, encourage continued traffic...