Social media or search engine optimization? That’s the question of the hour, folks. According to HubSpot, lead generation is the #1 priority for marketers. But should your business put more time, energy, and resources into social...
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7 SEO Tips to Get Your Small Business Found Online in 2021
According to HubSpot, web traffic is one of the most common ways for businesses to measure how successful their content marketing strategies are. Generating new leads is a top priority for marketers. And nearly half of all companies say acquiring more customers is...
How Much Does Small Business Marketing Cost?
Do you ever feel like your head’s spinning when it’s time to sit down and focus on marketing? We have so many options these days for small business marketing that it can be overwhelming to choose which methods to prioritize. Before you can even begin to figure out...
How Much Does a Marketing Plan for a Small Business Cost?
If you caught our last article on small business marketing, you learned why marketing is an investment – not an expense. Good marketing impacts EVERYTHING: if people find you, how others view your business, and whether customers...
How Much Does WordPress Website Maintenance Cost?
You mean I have to pay for my website to be designed AND pay for ongoing maintenance? You better betcha! Your website does many wild and wonderful things, but it doesn’t have a mind of its own. Like the Great and Powerful Oz, you need a man (or woman) behind the...
How Much Does a WordPress Website Cost?
It’s time to design a new website, and you’ve heard WordPress is all the rage. You’re right about that. WordPress is the most popular CMS in the world, powering 38.5% of all websites online. Before you approach an agency or a...
How Much Does Outsourced Marketing Cost?
To hire a marketing expert in house or to outsource to an agency... THAT is the question. And the answer isn’t always black and white. There are advantages to having an in-house marketing team – for sure. You hold the reins. You make the calls. But you also have to...
Why You Need a Marketing Plan for Your Small Business Website
When was the last time you redesigned your website? Did you know that the lifespan of a typical website is only 1.5 to 2.5 years? If your website… Is past its prime, Needs a facelift, Doesn’t run smoothly, Wasn’t set up with user experience in mind, Isn’t...
Social Media for Manufacturing Businesses
Social Media for your Manufacturing Business This is part two in our series: Marketing Your Manufacturing Business Online Effectively Social media should be included in every marketing budget. Social media channels are the places where your...