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Sometimes Facebook is like jail. You sit around, waste time, write on walls… and get poked by someone you don’t know.
Content is fire. Social media is the gasoline.
Everything is designed. Few things are designed well.
People ignore design that ignores people.
Why waste a sentence
There are no magic wands no hidden tricks and no secret handshake that can bring you immediate success but in time, with energy & determination you will get there.
Your culture is your brand.
Clarity trumps persuasion.
Give them quality. That’s the best kind of advertising.
The web is your Hollywood agent it speaks for you when you’re not around.
Without strategy content is just stuff…and the world has enough stuff.
Comic sans is never an acceptable font. Unless you’re a six-year-old who writes poems about unicorns.
Design is thinking made visual.
Content precedes design. Design in the absence of content is not design, it’s decoration.
Products are made in a factory. Brands are created in the mind.
Traditional marketing talks at people. Content marketing talks with them.
“I love being marketed to!” said no one, ever.
Dress your website for the clients you want, not the clients you have.
Do you want a Walmart greeter or a Nordstrom shoe salesperson at your digital front door?
Your business is more than B2B or B2C… it’s H2H (human-to-human)