Having the right mindset is essential for success in life and business. Our foundational beliefs, attitudes, and biases affect the way we process information and experience the world around us. Having an optimistic mindset increases the likelihood of...
Marketing
31. Why LinkedIn is Important for Your Business with Louise Brogan
Would you like to have clients and customers reaching out to work with you? Are you interested in how LinkedIn works and want to know more? Listen to this wonderful conversation I had with Louise Brogan, a LinkedIn pro who helps businesses and...
30. How to Grow Your Audience and Your Business as a Podcast Guest with Julie Fry
Is being a guest on podcasts a part of your marketing strategy? It should be if it isn't! Podcast guesting, or getting booked as a guest on an interview-style podcast, can be a powerful way to get your message to your ideal audience. It can also get...
29. SparkToro: Accurate and Uncomplicated Audience Research with Rand Fishkin
Do you know where your ideal customers hang out online? My guest today, Rand Fishkin, started SparkToro to help content marketers, social media marketers, advertising pros, and PR folks crawl millions of social and web profiles to find out what (and...
28. Conversion Rate Optimization, Strategic Marketing and Building Relationships with Martin Greif
Is your website converting like you want it to? My guest today, Martin Greif and his company, SiteTuners, have helped thousands of businesses increase customer engagement and make more sales. This episode can help you grow your business by giving...
27. How to Create and Deliver Engaging Presentations with Confidence with Carol Cox
Do you have a Signature Talk that helps to position you as an expert and thought leader in your field? Today I'm chatting with Carol Cox of Speaking Your Brand® all about the key elements of a good speech and presentation. She runs us through how you...
26. Get Different and Tap Into Distinctive Marketing to Get Noticed with Mike Michalowicz
Are you better than your competition? Highly likely... And, if you are better than the competition, prospects must find you. My guest today, Mike Michalowicz feels it would be a disservice if they hire a competitor because they never knew you...
25. Human Resource Solutions for Today’s Business Environment with Jennifer McKibbin Harris
Small businesses have their hands full, and when they grow, they find they need new employees to help carry the load. However, many businesses don't have a dedicated HR professional and often take on these tasks themselves. For a number of reasons,...
24. How a Business Leadership and Executive Coach Can Help You Thrive with Jen Hope
Business and leadership coaching services provide you with a safe, compassionate, confidential environment in which you can discuss business and relationship challenges, practice leadership skills and behavior, and develop strategies and action plans...