Podcast

15. Let the Girls Fly – Women As Business Leaders with Andrea Heuston

15. Let the Girls Fly – Women As Business Leaders with Andrea Heuston

                  Women are underrepresented in leadership roles. According to Harvard Business Review, only 3% of Fortune 500 CEOs are women, and just over 5% of executives in Fortune 500 companies are women. The Women Presidents’ Organization, or WPO, reports that...

13. Using the Power of Story in Your Marketing with Melissa Reaves

13. Using the Power of Story in Your Marketing with Melissa Reaves

                  Stories are magic. This might sound like an overstatement at first, but there’s an inexplicable effect that stories have on conversations and our sense of connection. And it’s also why storytelling has become a focus for business leaders and...

11. Social Media Marketing Tips and Trends with Jason Yormark

11. Social Media Marketing Tips and Trends with Jason Yormark

                  Despite the popularity of social media, many small business owners don’t feel social media savvy. Their strength is usually in what they do or offer. That’s understandable and perhaps you even feel this way. However, the reality is that marketing is...

10. Video Marketing Strategies That Work with K’ai Roberts Fu

10. Video Marketing Strategies That Work with K’ai Roberts Fu

                  Videos can help you create an immediate emotional connection with your potential customers. And most business owners would agree that videos and video marketing would help them look more professional and stand out from their competition. Yet, so many...

9. How to Scale Your Business Easily with Jason Swenk

9. How to Scale Your Business Easily with Jason Swenk

                   Today on the show, I speak with my mentor and agency coach Jason Swenk, who helps other agencies scale and market. What I love about Jason is that he’s constantly bringing other agencies together to inspire us to grow bigger and better and market...

8.  What Your Customer Wants and Can’t Tell You with Melina Palmer

8. What Your Customer Wants and Can’t Tell You with Melina Palmer

                  Behavioral economics is the marketing research future of brands and business and today I'm thrilled to have business owner, consultant, podcaster, and behavioral economics expert Melina Palmer on the show to help us unpack this and show you how it...