Search Engine Optimization

13. Using the Power of Story in Your Marketing with Melissa Reaves

13. Using the Power of Story in Your Marketing with Melissa Reaves

                  Stories are magic. This might sound like an overstatement at first, but there’s an inexplicable effect that stories have on conversations and our sense of connection. And it’s also why storytelling has become a focus for business leaders and...

11. Social Media Marketing Tips and Trends with Jason Yormark

11. Social Media Marketing Tips and Trends with Jason Yormark

                  Despite the popularity of social media, many small business owners don’t feel social media savvy. Their strength is usually in what they do or offer. That’s understandable and perhaps you even feel this way. However, the reality is that marketing is...

Getting Your Content to Rank on Page One of Google Search

Getting Your Content to Rank on Page One of Google Search

One study showed a whopping 49% of users, use Google to discover or find a new item or product. Another study showed that 51% of shoppers use Google to research a purchase they plan to make online. With half of the users going to Google to decide on their purchases it...

7 SEO Tips to Get Your Small Business Found Online in 2021

7 SEO Tips to Get Your Small Business Found Online in 2021

According to HubSpot, web traffic is one of the most common ways for businesses to measure how successful their content marketing strategies are. Generating new leads is a top priority for marketers. And nearly half of all companies say acquiring more customers is...

How Marketers Leverage Google Personalized Search

How Marketers Leverage Google Personalized Search

Marketers generally like to use every tool available to get an edge – as they should. A fairly new twist to SEO and online marketing comes about as a result of Google's increasingly personalized search results. The challenge...

SEO for Voice Search in 2018 and Beyond

SEO for Voice Search in 2018 and Beyond

Voice search has long been talked about as internet marketing’s next frontier, but up until recently it’s been an afterthought for most SEO strategies. Now in 2018, the practice of performing a voice search is becoming as...