Stop Wasting Your Opportunity To Grab Your Customer’s Attention
Think about this: Is your website a Walmart greeter or a Nordstrom shoe salesperson?
Your website has to be more than just a pretty face in cyberspace.
It’s a terrible idea to think that all your website needs to do is to look good. It is crucial that you optimize it in such a way that it attracts potential clients, impresses them, and gives them a memorable experience.
Even if you have a nice-looking website now, if it’s not helping your business grow and make money, it’s no good.
Beyond a nice looking homepage, a website is the world’s window to your business. A well-designed website is inviting and engaging. It should show your customers why they should choose you and place their trust in you.
At Fingerprint Marketing, we’re obsessed with making you look good online while creating a web presence that warms up your leads, entices users to visit sooner and more often, and to make it easy for customers to do business with you again and again.
We also have a proven and tested expertise in technical and higher level back-end stuff like SEO, navigation, e-commerce, responsive design and integration.
Here at Fingerprint Marketing you can rest assured that after we’re done with you, you’ll have website worth showing the whole world to. Best of all is that you’ll get more from your website than you’ve ever expected without the extra effort.
How do we do it? Easy!
Castle Rock Secrets Revealed:
The 6 Parts of the Perfectly Executed Website
It is important for us that we can perfect both the ins and outs of your website. We want to design a site for you that is truly your own… unique to you, just like your fingerprint. A perfect blend of creativity, psychology, and high-technology is what gets you a website that, by all standards, will be one of the best business investments you ever make. No longer will your website be a cost center, rather it will become the main factor why your customers will come you.
Let Us Show You How We Do It (and let’s have a little fun along the way!)
Guilty! We Admit That We Killed That Ugly Website!
You’re Sexy, You Know It, We Know It and We Love It!
Branding & Appearance
Your website IS the fingerprint of your business. It’s the most telling piece of evidence you leave that’ll allow your customers to find you. Hence, it should set you apart from others. It has to make a connection between you and your clients. Your customers need to hear all about you in the simplest yet most compelling manner. With your website, you are in control, if you’re convincing enough, you could practically make them do anything.
By working with us, we’ll make sure that the moment your customers enter your website, they’ll get hooked forever. You need a website that is the perfect fingerprint match to you, your company, and your message… and that’s exactly what you’re going to get.
Get In, Get Out
People visit your website because they have a problem and they want it solved. Thus, your website needs to show that you have what it takes in the shortest time possible. Even a seasoned bank robber can’t pull off a grand heist in only 8 seconds… but that’s all you got and the timer’s-a-tickin’!
There’s so much to tell your site visitors and you gotta do it fast. Your website must take your viewers hostage in very short order or they’ll escape and run right to your competitor.
Here at Fingerprint Marketing we’ll make sure that your customers not only learn who and what you are, but also how you can make their lives better.
The Down & Dirty
Navigation & Load Time
Even if you’re the most highly skilled hitman on the planet and have tons of happy customers, they’ll stab you right in the back and hire the other guy if your website is slow or the navigation sucks.
Nobody, and we mean nobody, tolerates a slow or poorly designed website. We all want what we want and we want to find it fast and easy. Look, there’s a ton of cat videos we wanna watch and if your website is keeping us from doing that, you’re going to jail!
Go Mobile or Go Home
How to Lose Half of What You Have
It is a modern-day crime to not have your mobile site looking and acting just as good as your desktop site. More than half (51%) of internet users are now dependent on their mobile devices to surf the internet. 51% – that’s more than half (obvious deduction, we know) and that number is
Worst part? The Big, Bad G will lower your ranking if your mobile site isn’t up to snuff. And believe me when I say that the last thing you’d want to do is make an enemy of Google search bots. That police force has all kinds of ways to incarcerate your virtual real estate.
(Side note: We love Google!)
The geeks at Fingerprint Marketing will make your mobile site sing like a bird (those geeks, and we love them too, call this “responsive” and “optimized’ but we’re just gonna keep it real simple for now).
Sparkle Up that Website
Engagement and Content
We know that your site has to be visually stunning to command attention. But beyond that, how are you going to convince your audience to do three of the most critical things every business needs to earn from their customers- get noticed, liked and trusted?
Simple. Offer good stuff. Interesting stuff. Help them enjoy. Offer them something that will brighten up their day. In this digital world, it’s called “content” and it comes in the form of words, images, voices, videos, etc. It is crucial that you also have something that sells and not just tells. (I know the difference between content and sales copy is confusing. No worries, you’re not the only one who feels the same.)
For most business owners, creating content and copy is the harshest sentence that can be handed down. It sometimes feel like it’s impossible to create contents that are unique and compelling on an everyday basis.
But here’s some really, really, good news and it might come as a surprise to you. There are some experts out there (*cough* *cough* Fingerprint Marketing) that wouldn’t think twice to help you out. Yep, it’s true. They find it a delight to sit in a 6’ x 9’
cell room, with nothing but a computer and some caffeine and crank out content that looks and sounds like it came straight from YOU! How you may ask? We have no clue. And we don’t ask. We just keep them stocked with Starbucks credits and Mountain Dew and they just keep typing. Hey, it works.
The Getaway Car
Search Engine Optimization (Also known as telling search engines to show us to customers)
Imagine this: after many months of planning and plotting, you just pulled off the biggest bank robbery in history. Jacked on adrenaline and carrying your big bags o’ cash, you run out the door to join your partner-in-crime who is waiting in the getaway car. You look to the left. You look to the right. Hmmm. Did you partner just abandoned you? Or is it just hard to find it? You worked hard to find a car that would blend in… a car that wouldn’t stand out among all the other cars near the bank – a car the coppers wouldn’t notice. Still wondering where your white sedan ended? Try asking the other 6.8 million white sedans prowling the streets of US.
Get our point? Perfect content is useless if it’s just a copycat of existing ones out there. You have to make sure that your content will lead your customers to you and only you. Unlike with bank robberies, in website contents, leaving evidence that leads to you is crucial.
(Oh, and if you’re wondering if we fabricated that thing with the 6.8 million cars, it’s on the net, look it up!)
Our SEO experts will do crazy stuff to target keywords, enhance page rankings, and encourage link building. We’ll include social media functionality throughout your site to enhance SEO and increase engagement. Our internet VIPs will also show you the easiest and best ways to use pay-per-click services like Google Adwords.
If you’re still confused with everything I’ve been telling you, drop everything you are doing and contact us, now!
We speak this language fluently and we’ll make it so easy on you that you won’t even need an interpreter.