Let's Stand Out Online
Stop Wasting Your Opportunity To Grab Your Customer’s Attention
Think about this: Is your website a Walmart greeter or a Nordstrom shoe salesperson?
Visual aspects may help you attract potential customers; however, you’re missing out on something that could make them stay.
Yes, it has to look good but it also needs to easily bring your customers to you, work like crazy all the time, and leave your fingerprint on the world!
No matter how much of an eye-candy your website is, if it is not doing its job then you’re no worse without it.
Beyond a nice looking homepage, a website is the world’s window to your business. A well-designed website is inviting and engaging. It should show your customers why they should choose you and place their trust in you.
At Fingerprint Marketing, we’re obsessed with making you look good online while creating a web presence that warms up your leads, entices users to visit sooner and more often, and to make it easy for customers to do business with you again and again.
We’re also experts at all of the confusing back-end stuff like SEO, responsive design, navigation, integration, and e-commerce (is your head exploding yet?)
Here at Fingerprint Marketing you can rest assured that after we’re done with you, you’ll have website worth showing the whole world to. Best of all is that you’ll get more from your website than you’ve ever expected without the extra effort.
Wondering how that’s possible? Here we go!
Crystal Secrets Revealed:
The 6 Parts of the Perfectly Executed Website
It is important for us that we can perfect both the ins and outs of your website. We want to design a site for you that is truly your own… unique to you, just like your fingerprint. A perfect blend of creativity, psychology, and high-technology is what gets you a website that, by all standards, will be one of the best business investments you ever make. No longer will your website be a cost center, rather it will become the main factor why your customers will come you.
Here’s how we do it (Without Making You Snooze Of Course!)
Guilty! We Admit That We Killed That Ugly Website!
You’re Sexy, You Know It, We Know It and We Love It!
Branding & Appearance
It is undeniable that your website will tell your customers what kind of service you provide. It is one of the easiest ways that your customers will find and learn about you. Your site has to be unique. It has to speak the language of your people. It must clearly communicate your message in a way that is easy-to-understand and yet compels your visitors to take action. You’re the ringleader and your followers will do whatever you want when you convince them to do it.
By working with us, we’ll make sure that the moment your customers enter your website, they’ll get hooked forever. You need a website that is the perfect fingerprint match to you, your company, and your message… and that’s exactly what you’re going to get.
Get In, Get Out
People visit your website because they have a problem and they want it solved. You only have 8 seconds to convince them that what you offer is the answer to that problem. 8 seconds! That is all you have. Even a professional bank robber can’t get rich in such a short period of time.
You have so much to tell, and you need to do it fast! Your website needs to grab hold of your viewer’s attention before they start looking for other competitors.
We know how to capture them so they not only see you but they “feel” you… who you are, what you do, and most importantly, what you can do for them.
The Down & Dirty
Navigation & Load Time
Imagine going to a restaurant that boasts the best food in the world, you’re excited to get a taste of that scrumptious food, but you end up waiting 3 hours before you get fed. Not worth it, right? The same thing goes with your website.
Nobody, and we mean nobody, tolerates a slow or poorly designed website. Everyone knows what they want and the last thing they’d want to do is wait for it. There are billions of other things that we’d want to waste our time on (cat videos please), and looking at a loading page is not one of those!.
Go Mobile or Go Home
How to Lose Half of What You Have
It is a modern-day crime to not have your mobile site looking and acting just as good as your desktop site. More than half (51%) of internet users are now dependent on their mobile devices to surf the internet. 51% – that’s more than half (obvious deduction, we know) and that number is
Worst part? The Big, Bad G will lower your ranking if your mobile site isn’t up to snuff. And trust us when we say that you don’t want to make an enemy of the Big, Bad G! They are practically the cops of the internet, if you aren’t willing to adjust, prepare to face the consequences.
(Side note: We love Google!)
The geeks at Fingerprint Marketing will make your mobile site sing like a bird (those geeks, and we love them too, call this “responsive” and “optimized’ but we’re just gonna keep it real simple for now).
Create Some Razzle Dazzle
Engagement and Content
We understand that looking amazing is the easiest way for your site to get noticed. But beyond that, how are you going to convince your audience to do three of the most critical things every business needs to earn from their customers- get noticed, liked and trusted?
The answer? Offer good stuff. Interesting stuff. Entertaining stuff. Stuff with some sparkle. In this digital world, it’s called “content” and it comes in the form of words, images, voices, videos, etc. You must also have top-notch sales copy – compelling copy that speaks to sell, not just tell. (Oh, and if you don’t know the difference between content and sales copy, don’t worry – that’s not a crime around here!)
Producing quality content and effective copy is one of the scariest tasks for any business owner. It’s pure torture to produce regular blogs, reports, videos, eBooks, social media posts, sales letters, ads, landing pages, and other compelling words that will wow the crowd and keep them engaged.
But here’s some really, really, good news and it might come as a surprise to you. There are some experts out there (*cough* *cough* Fingerprint Marketing) that wouldn’t think twice to help you out. Yep, it’s true. They find it a delight to sit in a 6’ x 9’
cell room, with nothing but a computer and some caffeine and crank out content that looks and sounds like it came straight from YOU! How you may ask? We have no clue. It’s like magic. We feed them great food and delicious drinks then, boom! A few hours later tons of content is staring us in the face. Hey, it works.
The Getaway Car
Search Engine Optimization (a.k.a. Making sure people can find you from Google and Bing)
Imagine this: you’ve just succeeded with the greatest bank heist in history after years of planning. With your heart pumping and the cops coming, you run as fast as you can towards your partner waiting in your supposed getaway car. You turn left. None. You look to the right. Hmmm. Did you partner just abandoned you? Or is it just hard to find it? You and your partner were so good in making sure that no one would find your getaway car, that you ended losing it yourself. Still wondering where your white sedan ended? Try asking the other 6.8 million white sedans prowling the streets of US.
Get our point? It doesn’t matter how good your website is if you’re not leaving your unique fingerprint all over the virtual world. You have to make sure that your content will lead your customers to you and only you. Unlike with bank robberies, in website contents, leaving evidence that leads to you is crucial.
(*That “6.8 million white cars” thing is legit… we looked it up!)
SEO experts from Fingerprint Marketing would scale Mount Everest if that means helping you target keywords, increase search engine visibility, and improve your web links. We’ll include social media functionality throughout your site to enhance SEO and increase engagement. Our internet VIPs will also show you the easiest and best ways to use pay-per-click services like Google Adwords.
And if all of that sounds like a foreign language to you, it’s seriously time to contact us!
We’re so good at explaining this that after our talk you’ll feel like an expert yourself!