Stop Wasting Your Opportunity To Grab Your Customer’s Attention
Would you rather have your website exude Nordstroms or Walmart?
Visual aspects may help you attract potential customers; however, you’re missing out on something that could make them stay.
Yes, it has to look good but it also needs to easily bring your customers to you, work like crazy all the time, and leave your fingerprint on the world!
No matter how much of an eye-candy your website is, if it is not doing its job then you’re no worse without it.
The functionality and usefulness of your website is what will represent your business to the whole world. A well-designed website is inviting and engaging. It should show your customers why they should choose you and place their trust in you.
Fingerprint Marketing strives to create that perfect balance between aesthetics and online visibility to maximize your business’s market potential.
We’re also experts at all of the confusing back-end stuff like SEO, responsive design, navigation, integration, and e-commerce (is your head exploding yet?)
Here at Fingerprint Marketing you can rest assured that after we’re done with you, you’ll have website worth showing the whole world to. Best of all is that you’ll get more from your website than you’ve ever expected without the extra effort.
How do we do it? Here we go!
Dighton Secrets Revealed:
6 Things Every Great Website Needs To Have
It is important for us that we can perfect both the ins and outs of your website. We want to design a site for you that is truly your own… unique to you, just like your fingerprint. A perfect blend of creativity, psychology, and high-technology is what gets you a website that, by all standards, will be one of the best business investments you ever make. No longer will your website be a cost center, rather it will become the main factor why your customers will come you.
Here’s how we do it (and let’s have a little fun along the way!)
Someone Call The Cops Because We Are Murdering Ugly Websites!
It’s All About How You Look and Baby, You Look Mahhhvelous!
Appearance And Branding
Your website IS the fingerprint of your business. It’s the most telling piece of evidence you leave that’ll allow your customers to find you. Hence, it should set you apart from others. It has to make a connection between you and your clients. It must clearly communicate your message in a way that is easy-to-understand and yet compels your visitors to take action. You’re the ringleader and your followers will do whatever you want when you convince them to do it.
At Fingerprint Marketing, we mercilessly kill the boring stuff, bury the cookie-cutter crap, and burn the blah-blah. You need a website that is the perfect fingerprint match to you, your company, and your message… and that’s exactly what you’re going to get.
Get In, Get Out
People visit your website because they have a problem and they want it solved. Thus, your website needs to show that you have what it takes in the shortest time possible. 8 seconds! That is all you have. Even a professional bank robber can’t get rich in such a short period of time.
You have so much to tell, and you need to do it fast! Your website needs to grab hold of your viewer’s attention before they start looking for other competitors.
Here at Fingerprint Marketing we’ll make sure that your customers not only learn who and what you are, but also how you can make their lives better.
The Down & Dirty
User Experience & Speed
Imagine going to a restaurant that boasts the best food in the world, you’re excited to get a taste of that scrumptious food, but you end up waiting 3 hours before you get fed. Not worth it, right? The same thing goes with your website.
Nobody, and we mean nobody, tolerates a slow or poorly designed website. Everyone knows what they want and the last thing they’d want to do is wait for it. There are billions of other things that we’d want to waste our time on (cat videos please), and looking at a loading page is not one of those!.
Go Mobile or Go Home
How to Lose Half Your Loot
Any website not able to adapt to mobile users can be described with one word, “criminal.” In fact, 51% of people who are casing your joint are doing it from their smartphone or tablet…. Believe it or not, 51%, more than half and that number isn’t going to stop
growing anytime soon.
Worst part? The Big, Bad G will lower your ranking if your mobile site isn’t up to snuff. And trust us when we say that you don’t want to make an enemy of the Big, Bad G! They are practically the cops of the internet, if you aren’t willing to adjust, prepare to face the consequences.
(Side note: We love Google!)
Our pro code masters here at Fingerprint Marketing will make your website both optimized and responsive, or if you tired of hearing all these hardcore computer language, pretty and useful!
Create Some Razzle Dazzle
Engagement and Content
We understand that looking amazing is the easiest way for your site to get noticed. But beyond that, how are you going to convince your audience to do three of the most critical things every business needs to earn from their customers- get noticed, liked and trusted?
The answer? Show them quality. Interesting stuff. Entertaining stuff. Offer them something that will brighten up their day. In this digital world, it’s called “content” and it comes in the form of words, images, voices, videos, etc. It is crucial that you also have something that sells and not just tells. (I know the difference between content and sales copy is confusing. No worries, you’re not the only one who feels the same.)
Producing quality content and effective copy is one of the scariest tasks for any business owner. It sometimes feel like it’s impossible to create contents that are unique and compelling on an everyday basis.
But let me tell you a little secret, you don’t have to do it all alone. There are some experts out there (*cough* *cough* Fingerprint Marketing) that wouldn’t think twice to help you out. Don’t believe me? Well, you should. They won’t even think twice to spend hours and hours sitting on the same chair sipping tons of coffee to produce content which is both perfect and original for you! How you may ask? We have no clue. It’s like magic. We feed them great food and delicious drinks then, boom! A few hours later tons of content is staring us in the face. Hey, it works.
The Getaway Car
Search Engine Optimization (Also known as telling search engines to show us to customers)
Imagine this: after many months of planning and plotting, you just pulled off the biggest bank robbery in history. With your heart pumping and the cops coming, you run as fast as you can towards your partner waiting in your supposed getaway car. You turn left. None. You turn right, still none! Hmmm. You don’t see that getaway car. Where could it be? You and your partner were so good in making sure that no one would find your getaway car, that you ended losing it yourself. So, where is that white 4-door sedan? Try asking the other 6.8 million white sedans prowling the streets of US.
Get our point? Perfect content is useless if it’s just a copycat of existing ones out there. That trail of evidence must lead straight back to you… and unlike a criminal, leaving this revealing evidence is a good thing!
(*That “6.8 million white cars” thing is legit… we looked it up!)
Our SEO experts will do crazy stuff to target keywords, enhance page rankings, and encourage link building. Let us help you utilize the latest and coolest social media website to increase your public presence and your search engine performance. We’ll offer expertise in pay-per-click services (including Google Adwords) to increase traffic.
And if all of that sounds like a foreign language to you, it’s seriously time to contact us!
We’re so good at explaining this that after our talk you’ll feel like an expert yourself!