You’re Blowing Your One Chance to Make a Great First Impression

Think about this: Is your website a Walmart greeter or a Nordstrom shoe salesperson?

 

Gerken Getaways screenshot Leicester Massachusetts

Your website has to be more than just a pretty face in cyberspace.

Yes, it has to look good but it also needs to easily bring your customers to you, work like crazy all the time, and leave your fingerprint on the world!

Even if you have a nice-looking website now, if it’s not helping your business grow and make money, it’s no good.

The functionality and usefulness of your website is what will represent your business to the whole world. A great website should both be attractive and interactive. It should show your customers why they should choose you and place their trust in you.

At Fingerprint Marketing, we’re obsessed with making you look good online while creating a web presence that warms up your leads, entices users to visit sooner and more often, and to make it easy for customers to do business with you again and again.

 

We also have a proven and tested expertise in technical and higher level back-end stuff like SEO, navigation, e-commerce, responsive design and integration.

Here at Fingerprint Marketing you can rest assured that after we’re done with you, you’ll have website worth showing the whole world to. Best of all is that you’ll get more from your website than you’ve ever expected without the extra effort.

How do we do it? Here we go!

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Watch Pia talk about Content Strategy roadmap in Leicester MA

Leicester Secrets Revealed:

6 Things Every Great Website Needs To Have

It is important for us that we can perfect both the ins and outs of your website. The reason our company is named Fingerprint Marketing is that our main objective is to make every client have a website that is unique to them just like their fingerprints. A perfect blend of creativity, psychology, and high-technology is what gets you a website that, by all standards, will be one of the best business investments you ever make. This perfectly executed website will also become one of your best assets.

Let Us Show You How We Do It (and let’s have a little fun along the way!)

 

Guilty! We Admit That We Killed That Ugly Website!

 

It's all about how you look and baby, you look mahhhvelous! Leicester

You’re Sexy, You Know It, We Know It and We Love It!

Appearance And Branding

Your website IS the fingerprint of your business. It’s the most telling piece of evidence you leave that’ll allow your customers to find you. Your site has to be unique. It has to make a connection between you and your clients. It must clearly communicate your message in a way that is easy-to-understand and yet compels your visitors to take action. You’re the ringleader and your followers will do whatever you want when you convince them to do it.

By working with us, we’ll make sure that the moment your customers enter your website, they’ll get hooked forever. You need a website that is the perfect fingerprint match to you, your company, and your message… and that’s exactly what you’re going to get.

 

Get in, get out Leicester Massachusetts

Get In, Get Out

Business Strategy

The reason why people look for providers like you is because they have a problem that they believe they cannot solve. Thus, your website needs to show that you have what it takes in the shortest time possible. 8 seconds! That is all you have. Even a professional bank robber can’t get rich in such a short period of time.

You have so much to tell, and you need to do it fast! Your website must take your viewers hostage in very short order or they’ll escape and run right to your competitor.

Here at Fingerprint Marketing we’ll make sure that your customers not only learn who and what you are, but also how you can make their lives better.

 

The down & dirty Leicester MA

The Down & Dirty

Navigation & Load Time

Even if you’re the most highly skilled hitman on the planet and have tons of happy customers, they’ll stab you right in the back and hire the other guy if your website is slow or the navigation sucks.

All users hate having to stare at a blank loading web page. We all want what we want and we want to find it fast and easy. Look, there’s a ton of cat videos we wanna watch and if your website is keeping us from doing that, you’re going to jail!

 

Go mobile or go home Leicester

Go Mobile or Go Home

How to Lose Half Your Loot

Leicester MassachusettsAny website not able to adapt to mobile users can be described with one word, “criminal.” In fact, 51% of people who are casing your joint are doing it from their smartphone or tablet…. Believe it or not, 51%, more than half and that number isn’t going to stop
growing anytime soon.

Worst part? The Big, Bad G will lower your ranking if your mobile site isn’t up to snuff. And believe me when I say that the last thing you’d want to do is make an enemy of Google search bots. That police force has all kinds of ways to incarcerate your virtual real estate.
(Side note: We love Google!)

Our pro code masters here at Fingerprint Marketing will make your website both optimized and responsive, or if you tired of hearing all these hardcore computer language, pretty and useful!

 

Create Some Razzle Dazzle

Create Some Razzle Dazzle

Content and Engagement

We understand that looking amazing is the easiest way for your site to get noticed. But how do you keep potential customers on your website so they can get to know, like, and trust you – 3 critical things they must FEEL before they’ll pull the trigger and shoot at the Buy Button?

Simple. Show them quality. Interesting stuff. Help them enjoy. Offer them something that will brighten up their day. All of these can be packaged in something modern people would like to call “content.” You must also have top-notch sales copy – compelling copy that speaks to sell, not just tell. (Oh, and if you don’t know the difference between content and sales copy, don’t worry – that’s not a crime around here!)

Producing quality content and effective copy is one of the scariest tasks for any business owner. It sometimes feel like it’s impossible to create contents that are unique and compelling on an everyday basis.

But let me tell you a little secret, you don’t have to do it all alone. There are good people in this world (some who work for Fingerprint!) that LOVE to create content. Yep, it’s true. They won’t even think twice to spend hours and hours sitting on the same chair sipping tons of coffee to produce content which is both perfect and original for you! How you may ask? I don’t know either It’s like magic. We just keep them stocked with Starbucks credits and Mountain Dew and they just keep typing. Hey, it works.

 

The getaway car

The Getaway Car

Search Engine Optimization (a.k.a. Making sure people can find you from Google and Bing)

Imagine this: after many months of planning and plotting, you just pulled off the biggest bank robbery in history. With your heart pumping and the cops coming, you run as fast as you can towards your partner waiting in your supposed getaway car. You look to the left. You turn right, still none! Hmmm. You don’t see that getaway car. Where could it be? You and your partner were so good in making sure that no one would find your getaway car, that you ended losing it yourself. So, where is that white 4-door sedan? There are only 6.8* million white cars on the road so why can’t you find it?

Get our point? It doesn’t matter how good your website is if you’re not leaving your unique fingerprint all over the virtual world. That trail of evidence must lead straight back to you… and unlike a criminal, leaving this revealing evidence is a good thing!

(Oh, and if you’re wondering if we fabricated that thing with the 6.8 million cars, it’s on the net, look it up!)

SEO experts from Fingerprint Marketing would scale Mount Everest if that means helping you target keywords, increase search engine visibility, and improve your web links. We’ll include social media functionality throughout your site to enhance SEO and increase engagement. We’ll offer expertise in pay-per-click services (including Google Adwords) to increase traffic.

If you’re still confused with everything I’ve been telling you, drop everything you are doing and contact us, now!

We’re so good at explaining this that after our talk you’ll feel like an expert yourself!

Do You Want Us to Map Out A Custom Blueprint On How You Can Create a Lead Generation System and Turn Your Website into a Money Maker?

 

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