Search Engine Optimization
You’re Blowing Your One Chance to Make a Great First Impression
Would you rather have your website exude Nordstroms or Walmart?
Visual aspects may help you attract potential customers; however, you’re missing out on something that could make them stay.
Yes, it has to look good but it also needs to easily bring your customers to you, work like crazy all the time, and leave your fingerprint on the world!
Even if you have a nice-looking website now, if it’s not helping your business grow and make money, it’s no good.
Beyond a nice looking homepage, a website is the world’s window to your business. A well-designed website is inviting and engaging. It encourages people to interact with you and, ultimately, to do business with you.
At Fingerprint Marketing, we’re obsessed with making you look good online while creating a web presence that warms up your leads, entices users to visit sooner and more often, and to make it easy for customers to do business with you again and again.
We’re also experts at all of the confusing back-end stuff like SEO, responsive design, navigation, integration, and e-commerce (is your head exploding yet?)
Here at Fingerprint Marketing you can rest assured that after we’re done with you, you’ll have website worth showing the whole world to. Best of all is that you’ll get more from your website than you’ve ever expected without the extra effort.
How do we do it? Here we go!
Poulsbo Secrets Revealed:
The 6 Parts of the Perfectly Executed Website
It is important for us that we can perfect both the ins and outs of your website. We want to design a site for you that is truly your own… unique to you, just like your fingerprint. We believe that the perfect balance between creativity, psychology and innovation will enable your website to reach its maximum potential. This perfectly executed website will also become one of your best assets.
Let Us Show You How We Do It (and let’s have a little fun along the way!)
Someone Call The Cops Because We Are Murdering Ugly Websites!
It’s All About How You Look and Baby, You Look Mahhhvelous!
Appearance And Branding
Your website IS the fingerprint of your business. It’s the most telling piece of evidence you leave that’ll allow your customers to find you. Your site has to be unique. It has to make a connection between you and your clients. It must clearly communicate your message in a way that is easy-to-understand and yet compels your visitors to take action. With your website, you are in control, if you’re convincing enough, you could practically make them do anything.
By working with us, we’ll make sure that the moment your customers enter your website, they’ll get hooked forever. You need a website that is the perfect fingerprint match to you, your company, and your message… and that’s exactly what you’re going to get.
Get In, Get Out
People visit your website because they have a problem and they want it solved. Thus, your website needs to show that you have what it takes in the shortest time possible. Even a seasoned bank robber can’t pull off a grand heist in only 8 seconds… but that’s all you got and the timer’s-a-tickin’!
There’s so much to tell your site visitors and you gotta do it fast. Your website needs to grab hold of your viewer’s attention before they start looking for other competitors.
We know how to capture them so they not only see you but they “feel” you… who you are, what you do, and most importantly, what you can do for them.
The Down & Dirty
User Experience & Speed
Even if you’re the most highly skilled hitman on the planet and have tons of happy customers, they’ll stab you right in the back and hire the other guy if your website is slow or the navigation sucks.
All users hate having to stare at a blank loading web page. We all want what we want and we want to find it fast and easy. Look, there’s a ton of cat videos we wanna watch and if your website is keeping us from doing that, you’re going to jail!
Go Mobile or Go Home
How to Lose Half of What You Have
It is a modern-day crime to not have your mobile site looking and acting just as good as your desktop site. In fact, 51% of people who are casing your joint are doing it from their smartphone or tablet…. Believe it or not, 51%, more than half and that number isn’t going to stop
growing anytime soon.
What’s scarier is that Google wouldn’t think twice to trash your website if it doesn’t adjust to mobile phones soon! And trust us when we say that you don’t want to make an enemy of the Big, Bad G! That police force has all kinds of ways to incarcerate your virtual real estate.
(Side note: We love Google!)
The geeks at Fingerprint Marketing will make your mobile site sing like a bird (those geeks, and we love them too, call this “responsive” and “optimized’ but we’re just gonna keep it real simple for now).
Sparkle Up that Website
Engagement and Content
We know that your site has to be visually stunning to command attention. But how do you keep potential customers on your website so they can get to know, like, and trust you – 3 critical things they must FEEL before they’ll pull the trigger and shoot at the Buy Button?
The answer? Show them quality. Interesting stuff. Entertaining stuff. Stuff with some sparkle. All of these can be packaged in something modern people would like to call “content.” It is crucial that you also have something that sells and not just tells. (I know the difference between content and sales copy is confusing. No worries, you’re not the only one who feels the same.)
Producing quality content and effective copy is one of the scariest tasks for any business owner. It sometimes feel like it’s impossible to create contents that are unique and compelling on an everyday basis.
But let me tell you a little secret, you don’t have to do it all alone. There are good people in this world (some who work for Fingerprint!) that LOVE to create content. Yep, it’s true. They find it a delight to sit in a 6’ x 9’
cell room, with nothing but a computer and some caffeine and crank out content that looks and sounds like it came straight from YOU! How you may ask? I don’t know either It’s like magic. We feed them great food and delicious drinks then, boom! A few hours later tons of content is staring us in the face. As long as it works, we don’t ask.
The Getaway Car
Search Engine Optimization (Also known as telling search engines to show us to customers)
Imagine this: after many months of planning and plotting, you just pulled off the biggest bank robbery in history. With your heart pumping and the cops coming, you run as fast as you can towards your partner waiting in your supposed getaway car. You look to the left. You turn right, still none! Hmmm. Did you partner just abandoned you? Or is it just hard to find it? You worked hard to find a car that would blend in… a car that wouldn’t stand out among all the other cars near the bank – a car the coppers wouldn’t notice. So, where is that white 4-door sedan? Try asking the other 6.8 million white sedans prowling the streets of US.
Get our point? Perfect content is useless if it’s just a copycat of existing ones out there. You have to make sure that your content will lead your customers to you and only you. Unlike with bank robberies, in website contents, leaving evidence that leads to you is crucial.
(*That “6.8 million white cars” thing is legit… we looked it up!)
Our SEO experts will do crazy stuff to target keywords, enhance page rankings, and encourage link building. We’ll include social media functionality throughout your site to enhance SEO and increase engagement. We’ll offer expertise in pay-per-click services (including Google Adwords) to increase traffic.
If you’re still confused with everything I’ve been telling you, drop everything you are doing and contact us, now!
We’re so good at explaining this that after our talk you’ll feel like an expert yourself!