Stop Wasting Your Opportunity To Grab Your Customer’s Attention
Think about this: Is your website a Walmart greeter or a Nordstrom shoe salesperson?
Visual aspects may help you attract potential customers; however, you’re missing out on something that could make them stay.
It’s a terrible idea to think that all your website needs to do is to look good. It is crucial that you optimize it in such a way that it attracts potential clients, impresses them, and gives them a memorable experience.
Even if you have a nice-looking website now, if it’s not helping your business grow and make money, it’s no good.
The functionality and usefulness of your website is what will represent your business to the whole world. A well-designed website is inviting and engaging. It encourages people to interact with you and, ultimately, to do business with you.
At Fingerprint Marketing, we’re obsessed with making you look good online while creating a web presence that warms up your leads, entices users to visit sooner and more often, and to make it easy for customers to do business with you again and again.
We’re also experts at all of the confusing back-end stuff like SEO, responsive design, navigation, integration, and e-commerce (is your head exploding yet?)
Here at Fingerprint Marketing you can rest assured that after we’re done with you, you’ll have website worth showing the whole world to. Best of all is that you’ll get more from your website than you’ve ever expected without the extra effort.
Wondering how that’s possible? Easy!
South Deerfield Secrets Revealed:
6 Things Every Great Website Needs To Have
We want your website to be beautiful on the outside and on the inside. The reason our company is named Fingerprint Marketing is that our main objective is to make every client have a website that is unique to them just like their fingerprints. We believe that the perfect balance between creativity, psychology and innovation will enable your website to reach its maximum potential. This perfectly executed website will also become one of your best assets.
Let Us Show You How We Do It (Without Making You Snooze Of Course!)
Guilty! We Admit That We Killed That Ugly Website!
You’re Sexy, You Know It, We Know It and We Love It!
Branding & Appearance
It is undeniable that your website will tell your customers what kind of service you provide. It is one of the easiest ways that your customers will find and learn about you. Hence, it should set you apart from others. It has to make a connection between you and your clients. It must clearly communicate your message in a way that is easy-to-understand and yet compels your visitors to take action. With your website, you are in control, if you’re convincing enough, you could practically make them do anything.
By working with us, we’ll make sure that the moment your customers enter your website, they’ll get hooked forever. We know what you need, and what your customers want so we’ll deliver you a website that will communicate your message clearly, impress, and show your uniqueness.
Get In, Get Out
The reason why people look for providers like you is because they have a problem that they believe they cannot solve. You only have 8 seconds to convince them that what you offer is the answer to that problem. 8 seconds! That is all you have. Even a professional bank robber can’t get rich in such a short period of time.
There’s so much to tell your site visitors and you gotta do it fast. Your website needs to grab hold of your viewer’s attention before they start looking for other competitors.
We know how to capture them so they not only see you but they “feel” you… who you are, what you do, and most importantly, what you can do for them.
The Down & Dirty
Navigation & Load Time
Even if you’re the most highly skilled hitman on the planet and have tons of happy customers, they’ll stab you right in the back and hire the other guy if your website is slow or the navigation sucks.
All users hate having to stare at a blank loading web page. We all want what we want and we want to find it fast and easy. There are billions of other things that we’d want to waste our time on (cat videos please), and looking at a loading page is not one of those!.
Go Mobile or Go Home
How to Lose Half of What You Have
It is a modern-day crime to not have your mobile site looking and acting just as good as your desktop site. More than half (51%) of internet users are now dependent on their mobile devices to surf the internet. Believe it or not, 51%, more than half and that number isn’t going to stop
growing anytime soon.
What’s scarier is that Google wouldn’t think twice to trash your website if it doesn’t adjust to mobile phones soon! And trust us when we say that you don’t want to make an enemy of the Big, Bad G! They are practically the cops of the internet, if you aren’t willing to adjust, prepare to face the consequences.
(Side note: We love Google!)
The geeks at Fingerprint Marketing will make your mobile site sing like a bird (those geeks, and we love them too, call this “responsive” and “optimized’ but we’re just gonna keep it real simple for now).
Sparkle Up that Website
Content and Engagement
We know that your site has to be visually stunning to command attention. But how do you keep potential customers on your website so they can get to know, like, and trust you – 3 critical things they must FEEL before they’ll pull the trigger and shoot at the Buy Button?
Simple. Show them quality. Grab their curiosity. Entertaining stuff. Stuff with some sparkle. In this digital world, it’s called “content” and it comes in the form of words, images, voices, videos, etc. You must also have top-notch sales copy – compelling copy that speaks to sell, not just tell. (Oh, and if you don’t know the difference between content and sales copy, don’t worry – that’s not a crime around here!)
Producing quality content and effective copy is one of the scariest tasks for any business owner. It’s pure torture to produce regular blogs, reports, videos, eBooks, social media posts, sales letters, ads, landing pages, and other compelling words that will wow the crowd and keep them engaged.
But let me tell you a little secret, you don’t have to do it all alone. There are good people in this world (some who work for Fingerprint!) that LOVE to create content. Don’t believe me? Well, you should. They won’t even think twice to spend hours and hours sitting on the same chair sipping tons of coffee to produce content which is both perfect and original for you! How you may ask? We have no clue. It’s like magic. We feed them great food and delicious drinks then, boom! A few hours later tons of content is staring us in the face. As long as it works, we don’t ask.
The Getaway Car
Search Engine Optimization (a.k.a. Making sure people can find you from Google and Bing)
Imagine this: you’ve just succeeded with the greatest bank heist in history after years of planning. Jacked on adrenaline and carrying your big bags o’ cash, you run out the door to join your partner-in-crime who is waiting in the getaway car. You look to the left. You look to the right. Hmmm. Did you partner just abandoned you? Or is it just hard to find it? You worked hard to find a car that would blend in… a car that wouldn’t stand out among all the other cars near the bank – a car the coppers wouldn’t notice. Still wondering where your white sedan ended? There are only 6.8* million white cars on the road so why can’t you find it?
Get our point? It doesn’t matter how good your website is if you’re not leaving your unique fingerprint all over the virtual world. You have to make sure that your content will lead your customers to you and only you. Unlike with bank robberies, in website contents, leaving evidence that leads to you is crucial.
(*That “6.8 million white cars” thing is legit… we looked it up!)
Our SEO experts will do crazy stuff to target keywords, enhance page rankings, and encourage link building. Let us help you utilize the latest and coolest social media website to increase your public presence and your search engine performance. Our internet VIPs will also show you the easiest and best ways to use pay-per-click services like Google Adwords.
And if all of that sounds like a foreign language to you, it’s seriously time to contact us!
We speak this language fluently and we’ll make it so easy on you that you won’t even need an interpreter.