You’re Blowing Your One Chance to Make a Great First Impression
Think about this: Is your website a Walmart greeter or a Nordstrom shoe salesperson?
Your website has to be more than just a pretty face in cyberspace.
It’s a terrible idea to think that all your website needs to do is to look good. It is crucial that you optimize it in such a way that it attracts potential clients, impresses them, and gives them a memorable experience.
Even if you have a nice-looking website now, if it’s not helping your business grow and make money, it’s no good.
Beyond a nice looking homepage, a website is the world’s window to your business. A great website should both be attractive and interactive. It should show your customers why they should choose you and place their trust in you.
Fingerprint Marketing strives to create that perfect balance between aesthetics and online visibility to maximize your business’s market potential.
We’re also experts at all of the confusing back-end stuff like SEO, responsive design, navigation, integration, and e-commerce (is your head exploding yet?)
Here at Fingerprint Marketing you can rest assured that after we’re done with you, you’ll have website worth showing the whole world to. Best of all is that you’ll get more from your website than you’ve ever expected without the extra effort.
Wondering how that’s possible? Here we go!
Waco Secrets Revealed:
6 Things Every Great Website Needs To Have
It is important for us that we can perfect both the ins and outs of your website. We want to design a site for you that is truly your own… unique to you, just like your fingerprint. We believe that the perfect balance between creativity, psychology and innovation will enable your website to reach its maximum potential. No longer will your website be a cost center, rather it will become the main factor why your customers will come you.
Here’s how we do it (Without Making You Snooze Of Course!)
Someone Call The Cops Because We Are Murdering Ugly Websites!
It’s All About How You Look and Baby, You Look Mahhhvelous!
Branding & Appearance
It is undeniable that your website will tell your customers what kind of service you provide. It is one of the easiest ways that your customers will find and learn about you. Your site has to be unique. It has to make a connection between you and your clients. Your customers need to hear all about you in the simplest yet most compelling manner. You’re the ringleader and your followers will do whatever you want when you convince them to do it.
At Fingerprint Marketing, we mercilessly kill the boring stuff, bury the cookie-cutter crap, and burn the blah-blah. We know what you need, and what your customers want so we’ll deliver you a website that will communicate your message clearly, impress, and show your uniqueness.
Get In, Get Out
People visit your website because they have a problem and they want it solved. You only have 8 seconds to convince them that what you offer is the answer to that problem. 8 seconds! That is all you have. Even a professional bank robber can’t get rich in such a short period of time.
There’s so much to tell your site visitors and you gotta do it fast. Your website needs to grab hold of your viewer’s attention before they start looking for other competitors.
Here at Fingerprint Marketing we’ll make sure that your customers not only learn who and what you are, but also how you can make their lives better.
The Down & Dirty
User Experience & Speed
Even if you’re the most highly skilled hitman on the planet and have tons of happy customers, they’ll stab you right in the back and hire the other guy if your website is slow or the navigation sucks.
Nobody, and we mean nobody, tolerates a slow or poorly designed website. Everyone knows what they want and the last thing they’d want to do is wait for it. Look, there’s a ton of cat videos we wanna watch and if your website is keeping us from doing that, you’re going to jail!
Go Mobile or Go Home
How to Lose Half of What You Have
It is a modern-day crime to not have your mobile site looking and acting just as good as your desktop site. In fact, 51% of people who are casing your joint are doing it from their smartphone or tablet…. 51% – that’s more than half (obvious deduction, we know) and that number is
What’s scarier is that Google wouldn’t think twice to trash your website if it doesn’t adjust to mobile phones soon! And believe me when I say that the last thing you’d want to do is make an enemy of Google search bots. They are practically the cops of the internet, if you aren’t willing to adjust, prepare to face the consequences.
(Side note: We love Google!)
The geeks at Fingerprint Marketing will make your mobile site sing like a bird (those geeks, and we love them too, call this “responsive” and “optimized’ but we’re just gonna keep it real simple for now).
Create Some Razzle Dazzle
Content and Engagement
We understand that looking amazing is the easiest way for your site to get noticed. But how do you keep potential customers on your website so they can get to know, like, and trust you – 3 critical things they must FEEL before they’ll pull the trigger and shoot at the Buy Button?
Simple. Show them quality. Interesting stuff. Entertaining stuff. Stuff with some sparkle. All of these can be packaged in something modern people would like to call “content.” You must also have top-notch sales copy – compelling copy that speaks to sell, not just tell. (I know the difference between content and sales copy is confusing. No worries, you’re not the only one who feels the same.)
For most business owners, creating content and copy is the harshest sentence that can be handed down. It sometimes feel like it’s impossible to create contents that are unique and compelling on an everyday basis.
But let me tell you a little secret, you don’t have to do it all alone. There are some experts out there (*cough* *cough* Fingerprint Marketing) that wouldn’t think twice to help you out. Don’t believe me? Well, you should. They find it a delight to sit in a 6’ x 9’
cell room, with nothing but a computer and some caffeine and crank out content that looks and sounds like it came straight from YOU! How do they do that? I don’t know either It’s like magic. We feed them great food and delicious drinks then, boom! A few hours later tons of content is staring us in the face. Hey, it works.
The Getaway Car
Search Engine Optimization (Also known as telling search engines to show us to customers)
Imagine this: after many months of planning and plotting, you just pulled off the biggest bank robbery in history. With your heart pumping and the cops coming, you run as fast as you can towards your partner waiting in your supposed getaway car. You look to the left. You look to the right. Hmmm. Did you partner just abandoned you? Or is it just hard to find it? You and your partner were so good in making sure that no one would find your getaway car, that you ended losing it yourself. Still wondering where your white sedan ended? There are only 6.8* million white cars on the road so why can’t you find it?
Get our point? Perfect content is useless if it’s just a copycat of existing ones out there. You have to make sure that your content will lead your customers to you and only you. Unlike with bank robberies, in website contents, leaving evidence that leads to you is crucial.
(Oh, and if you’re wondering if we fabricated that thing with the 6.8 million cars, it’s on the net, look it up!)
SEO experts from Fingerprint Marketing would scale Mount Everest if that means helping you target keywords, increase search engine visibility, and improve your web links. We’ll include social media functionality throughout your site to enhance SEO and increase engagement. Our internet VIPs will also show you the easiest and best ways to use pay-per-click services like Google Adwords.
If you’re still confused with everything I’ve been telling you, drop everything you are doing and contact us, now!
We’re so good at explaining this that after our talk you’ll feel like an expert yourself!