Let's Stand Out Online
You’re Blowing Your One Chance to Make a Great First Impression
Would you rather have your website exude Nordstroms or Walmart?
Your website has to be more than just a pretty face in cyberspace.
It’s a terrible idea to think that all your website needs to do is to look good. It is crucial that you optimize it in such a way that it attracts potential clients, impresses them, and gives them a memorable experience.
Even if you have a nice-looking website now, if it’s not helping your business grow and make money, it’s no good.
The functionality and usefulness of your website is what will represent your business to the whole world. A well-designed website is inviting and engaging. It encourages people to interact with you and, ultimately, to do business with you.
Fingerprint Marketing strives to create that perfect balance between aesthetics and online visibility to maximize your business’s market potential.
We’re also experts at all of the confusing back-end stuff like SEO, responsive design, navigation, integration, and e-commerce (is your head exploding yet?)
Work with Fingerprint Marketing and you’ll have a website that you will be proud to show off – and one that will work for your business and make your life much easier.
Wondering how that’s possible? Easy!
Walkersville Secrets Revealed:
6 Things Every Great Website Needs To Have
It is important for us that we can perfect both the ins and outs of your website. The reason our company is named Fingerprint Marketing is that our main objective is to make every client have a website that is unique to them just like their fingerprints. A perfect blend of creativity, psychology, and high-technology is what gets you a website that, by all standards, will be one of the best business investments you ever make. No longer will your website be a cost center, rather it will become the main factor why your customers will come you.
Here’s how we do it (Without Making You Snooze Of Course!)
Guilty! We Admit That We Killed That Ugly Website!
It’s All About How You Look and Baby, You Look Mahhhvelous!
Appearance And Branding
Your website IS the fingerprint of your business. It is one of the easiest ways that your customers will find and learn about you. Hence, it should set you apart from others. It has to make a connection between you and your clients. Your customers need to hear all about you in the simplest yet most compelling manner. You’re the ringleader and your followers will do whatever you want when you convince them to do it.
At Fingerprint Marketing, we mercilessly kill the boring stuff, bury the cookie-cutter crap, and burn the blah-blah. We know what you need, and what your customers want so we’ll deliver you a website that will communicate your message clearly, impress, and show your uniqueness.
Get In, Get Out
The reason why people look for providers like you is because they have a problem that they believe they cannot solve. You only have 8 seconds to convince them that what you offer is the answer to that problem. Even a seasoned bank robber can’t pull off a grand heist in only 8 seconds… but that’s all you got and the timer’s-a-tickin’!
You have so much to tell, and you need to do it fast! Your website must take your viewers hostage in very short order or they’ll escape and run right to your competitor.
Here at Fingerprint Marketing we’ll make sure that your customers not only learn who and what you are, but also how you can make their lives better.
The Down & Dirty
User Experience & Speed
Imagine going to a restaurant that boasts the best food in the world, you’re excited to get a taste of that scrumptious food, but you end up waiting 3 hours before you get fed. Not worth it, right? The same thing goes with your website.
All users hate having to stare at a blank loading web page. Everyone knows what they want and the last thing they’d want to do is wait for it. There are billions of other things that we’d want to waste our time on (cat videos please), and looking at a loading page is not one of those!.
Go Mobile or Go Home
How to Lose Half of What You Have
Any website not able to adapt to mobile users can be described with one word, “criminal.” In fact, 51% of people who are casing your joint are doing it from their smartphone or tablet…. 51% – that’s more than half (obvious deduction, we know) and that number is
What’s scarier is that Google wouldn’t think twice to trash your website if it doesn’t adjust to mobile phones soon! And trust us when we say that you don’t want to make an enemy of the Big, Bad G! That police force has all kinds of ways to incarcerate your virtual real estate.
(PS. We love you Google)
Our pro code masters here at Fingerprint Marketing will make your website both optimized and responsive, or if you tired of hearing all these hardcore computer language, pretty and useful!
Create Some Razzle Dazzle
Content and Engagement
We understand that looking amazing is the easiest way for your site to get noticed. But how do you keep potential customers on your website so they can get to know, like, and trust you – 3 critical things they must FEEL before they’ll pull the trigger and shoot at the Buy Button?
The answer? Offer good stuff. Interesting stuff. Entertaining stuff. Offer them something that will brighten up their day. All of these can be packaged in something modern people would like to call “content.” It is crucial that you also have something that sells and not just tells. (Oh, and if you don’t know the difference between content and sales copy, don’t worry – that’s not a crime around here!)
Producing quality content and effective copy is one of the scariest tasks for any business owner. It’s pure torture to produce regular blogs, reports, videos, eBooks, social media posts, sales letters, ads, landing pages, and other compelling words that will wow the crowd and keep them engaged.
But let me tell you a little secret, you don’t have to do it all alone. There are some experts out there (*cough* *cough* Fingerprint Marketing) that wouldn’t think twice to help you out. Yep, it’s true. They find it a delight to sit in a 6’ x 9’
cell room, with nothing but a computer and some caffeine and crank out content that looks and sounds like it came straight from YOU! How do they do that? I don’t know either And we don’t ask. We just keep them stocked with Starbucks credits and Mountain Dew and they just keep typing. Hey, it works.
The Getaway Car
Search Engine Optimization (a.k.a. Making sure people can find you from Google and Bing)
Imagine this: you’ve just succeeded with the greatest bank heist in history after years of planning. With your heart pumping and the cops coming, you run as fast as you can towards your partner waiting in your supposed getaway car. You turn left. None. You turn right, still none! Hmmm. Did you partner just abandoned you? Or is it just hard to find it? You and your partner were so good in making sure that no one would find your getaway car, that you ended losing it yourself. Still wondering where your white sedan ended? Try asking the other 6.8 million white sedans prowling the streets of US.
Get our point? It doesn’t matter how good your website is if you’re not leaving your unique fingerprint all over the virtual world. That trail of evidence must lead straight back to you… and unlike a criminal, leaving this revealing evidence is a good thing!
(*That “6.8 million white cars” thing is legit… we looked it up!)
Our SEO experts will do crazy stuff to target keywords, enhance page rankings, and encourage link building. We’ll include social media functionality throughout your site to enhance SEO and increase engagement. Our internet VIPs will also show you the easiest and best ways to use pay-per-click services like Google Adwords.
And if all of that sounds like a foreign language to you, it’s seriously time to contact us!
We speak this language fluently and we’ll make it so easy on you that you won’t even need an interpreter.