Marketing Your Manufacturing Business Online Effectively
This is part one in our series: Marketing Your Manufacturing Business Online Effectively
With over four billion internet users worldwide, it’s no wonder the business-to-business marketplace has shifted; more than half of all industrial buyers and those who influence buying decisions, research online. Buyers comb the internet to find the components, equipment, and services they need before making a purchase or deciding on a supplier.
Today’s manufacturing businesses need a more prominent presence online to take advantage of today’s digital marketplace. Although manufacturers have been slower than other industries to market their products digitally, manufacturers who include digital marketing into their budget will see positive results and gain an advantage over their competitors who haven’t embraced the digital world.
This post is the first in our series of 6 posts dedicated to marketing your manufacturing business online, feel free to navigate through all of these posts:
2. Social Media for your Manufacturing Business
3. Local Search Engine Optimization for your Manufacturing Business
4. Email Marketing for your Manufacturing Business