A modern rebrand Wellness Coach, Sanna Carapellotti
Sanna Carapellotti is a wellness practitioner who specializes in stress, anxiety, and trauma healing, offering her clients transformative healing through a range of techniques, including Emotional Freedom Technique, NeuroLinguistic Programming, Hypnotherapy, Hatha Yoga, and more.
The Problem
Sanna’s old site was plagued by outdated software and design that was extremely difficult to navigate. Because of this, she was having trouble connecting with new clients. Sanna knew that she needed an updated website that better represented her services and the valuable transformation that she could offer her clients.
How We Helped Sanna Heal Her Branding
We realized that Sanna’s old site needed a major overhaul and quickly got to work. We worked closely and at length with Sanna to refine her messaging and the content on her site, cutting down on the amount of information included so that her signature offer, The Core Healing Initiative, would shine more brightly.
We improved navigation and flow throughout the website, creating a more seamless and intuitive visitor experience, and integrated large and appealing images of Sanna throughout in order to build a stronger personal connection with her potential clients. Finally, we upgraded her funnel in order to boost her ability to successfully attract and book new clients.
The result? A beautiful, eye-catching website that tells Sanna’s story and invites her audience to discover how they can live a freer, fuller life. As Sanna continues to grow her business and offer her clients hope and healing, we continue to support her through ongoing website maintenance.