Tempress® develops advanced hydraulic tools for well intervention and drilling. They have a rich history of product innovation and record setting based on complex fluid mechanics technologies. Their engineers have extensive experience in the field where they develop next generation products and support software while providing 24/7 technical support to their customers.
Tempress wanted a website to help them showcase why they are the best choice in the industry and to better position themselves as leaders in their industry. They needed their website to be much simpler and clean but technical for the engineers who frequently visit the site and which also provided the information on their tools their customers were looking for.
Fingerprint Marketing’s strategy was to design a site which appealed to their main demographic, male engineers. The goal was that users would appreciate the details in the design and be impressed with the interactive features and movement of the new site.
Tempress now has a website which features a much more compelling, image-heavy design that first and foremost communicates the advantages of working with Tempress and showcases the products they are proud of and is much easier to scan and find information.