Branding and Website Design for Seattle Home Staging, WA

Branding and Web design for Zeedar

Zeedar Home Staging is a dynamic home staging and interior design business serving the greater East Seattle area. As a relatively new company—just two years in operation—Zeedar had never fully showcased its growing business online. Owner-operated and passionate about helping homeowners and real estate agents present properties at their best, Zeedar needed to build its digital presence from the ground up.

The Task Ahead

When Zeedar approached Fingerprint Marketing, they had no previous brand assets and no website. They needed a professional online presence that would:

Establish their brand identity from scratch, including a logo, color palette, and font guidelines.
Build out an SEO-friendly website that effectively showcased their services—home staging and interior design—and featured dynamic project showcases and galleries.
Engage their primary audiences of homeowners, real estate agents, and property developers.

Other challenges included:

No Visual Direction: With no pre-existing brand or clear aesthetic, the client needed inspiration and guidance to shape their brand’s look and feel.
Limited Photography Rights: Zeedar faced unexpected hurdles with photographers seeking additional fees for the use of images she had already paid for real estate listings. This required creative solutions to maintain visual appeal while navigating usage rights.
Time Constraints: As a busy entrepreneur building her business, communication was often limited. We had to work smart and creatively to maintain project momentum.

The Solution

Fingerprint Marketing took a phased, budget-conscious approach to build Zeedar’s brand and website:

Mini Brand Development: We designed a custom logo and developed a brand identity package with font usage and a neutral color palette that set a professional tone, ensuring consistency across all platforms.
Copywriting: Our team crafted compelling copy for the homepage, about page, and service pages, structured with solutions-driven frameworks to appeal to the target audience and optimized for future SEO growth.
Website Design and Development: We designed an aesthetically pleasing, user-friendly website using best practices for engagement and conversion. The design featured dynamic project showcases with image galleries to highlight Zeedar’s work effectively, all built with scaling in mind to accommodate future growth.
Smart Communication Strategies: Understanding the client’s time limitations, we streamlined communication and provided inspiration, guided questionnaires, and milestone approvals to keep the project moving smoothly.

**What made Zeedar Love Their New Website?**

Zeedar Home Staging is thrilled with the results of their new digital presence:

A Professional Brand Identity: The new logo and brand guidelines gave Zeedar a consistent, polished look that sets them apart in a competitive market.
Showcasing Expertise: The website effectively displays Zeedar’s home staging and interior design services, complemented by dynamic project showcases that build trust with potential clients.
SEO-Ready Foundation: The site is structured to support future SEO growth, ensuring Zeedar’s services can reach a wider audience over time.
User-Friendly and Visually Appealing: The modern, clean design aligns with the client’s style preferences while being easy to navigate for homeowners and real estate agents alike.

With their new brand and website, Zeedar Home Staging is now positioned to attract more clients, build authority in the market, and scale their business confidently.

Visit Zeedar

SeaWind Aviation

18:58 14 May 25

We had Fingerprint design a new website for us approximately 7 years ago for and they have been exceptional to work with in designing the site, marketing services, as well as hosting. We appreciate their awesome customer service, knowledge, and their quick responsiveness to any changes we like to make to our website.

Response from the owner 14:26 15 May 25

Thank you so much for your kind words and the fantastic review! We're delighted to hear that you've appreciated our design, marketing, and hosting services over the years. Providing awesome customer service and quick responsiveness to your needs is always our priority.

Brittany McCormick

18:02 13 May 25

We've had a great experience working with Fingerprint Marketing! They always respond and make changes quickly, which makes everything smooth and stress-free. It’s clear they value their clients and take pride in delivering quality work. Highly recommend!

Response from the owner 18:23 13 May 25

Thank you so much for your kind words and recommendation, Brittany! We're delighted to hear that our prompt responses and commitment to quality have made your experience smooth and stress-free. Your satisfaction is incredibly important to us.

Nina

17:31 12 May 25

I have worked with Pia and her team for over 6 years now and received tremendous service and care for our website! Through COVID and other urgent needs, the team at Fingerprint provided quick updates to our website as requested, allowing us to promptly communicate travel advisories with our customers. Thank you all for the wonderful service, it is greatly appreciated!

Response from the owner 17:55 12 May 25

Thank you so much for your kind words, Nina! We're delighted to hear that the team has been able to support your website needs, especially during urgent times like COVID. Your appreciation means a lot to us, and we're here whenever you need further assistance.

Namir Moussa

15:37 04 Apr 25

I have worked with the fingerprint marketing team for about 9 months and we saw a consistent increase in website traffic. I would happily recommend them to anyone needing to improve their SEO!

Response from the owner 15:58 04 Apr 25

Thank you so much for your kind words, Namir! We're delighted to hear that you've experienced a consistent increase in website traffic. It's been a pleasure working with you, and we truly appreciate your recommendation.

FLAT IRON GRILL & IRON DUCK PRIVATE DINING

20:52 26 Mar 25

Pia and Nix were wonderful to work with! Really saw our vision on what we wanted in our website. Very professional and creative!

Response from the owner 14:22 27 Mar 25

Thank you so much! Looking forward to working on redesigning your two other restaurant websites and working with you again!

Cheryl Johnston

17:46 27 Feb 25

My client in the Seattle area needed a fresh logo/branding update along with a new web design that would be user-friendly and customer focused. Fingerprint hit the mark on all aspects! The new logo is colorful and representative of what my client wanted to convey about their product and service. The web design is showing great traffic and more importantly, increased leads. The process was very organized, managed well, within the budget and time needs. I highly recommend Fingerprint.

Response from the owner 18:54 27 Feb 25

Thanks for the shout out Cheryl! We love the results as well and so happy your client is blown away with the results!

Kai Roberts Fu

22:05 21 Feb 25

I love my website! My business is video production, which means I have a video-intensive website that needed to look great and load quickly. I asked many colleagues who they'd recommend to design this site, and several recommended Fingerprint Marketing (FPM) - including one of FPM's competitors, which is about the highest recommendation you can get. Pia and the FPM team designed a site that is, indeed, beautiful, functional, and fast-loading. AND, it's easy to update with their user-friendly back-end editing and ongoing support. THANK YOU, Fingerprint!

Response from the owner 19:38 07 Feb 20

Wow, high praise and we so appreciate you and Grant. Thank you!

Seattle Surface Cleaners

15:45 08 Nov 24

To Pia and the team,

We came to you with a unique challenge: How does a Seattle-based company offer services for an industry that still needs to be created?
For lack of a better term, I called it urban landscaping, which is defined as providing curb appeal for businesses regularly plagued by vandalism, graffiti, litter, and all the gross things that businesses should not have to deal with every day.
Your team has come through and is continuing to do so.
Nix created my new logo from scratch, maturing my brand and building the cleanest, most sensible website possible. Christy, whom I refer to as "the journalist," has rebranded my company from the bottom up, giving us the messaging we imagined but could not quite capture in real life. Lastly, Geoffrey is an indispensable guide, steering us through the ever-changing world of SEO and Google algorithms. Everyone needs a Geoffrey at the helm.

Thanks again, and this is not goodbye, but I'll see you tomorrow.

I've attached a few pics for context. 🙂

Response from the owner 15:57 08 Nov 24

This was such a fun project. Very out of the box and creative thinking and collaboration. You were such a joy to work with and we love how everything turned out. We so enjoy working with such a passionate entrepreneur and we love your business! Thank you James!

Colleen Barker

22:13 15 Oct 24

Bringing my website design into fruition was a wonderfully collaborative effort with Fingerprint Marketing. The design team was creative, flexible, technically savvy and efficient. If you are looking for a website designer in the greater Seattle and Kirkland area, your search is over. Five stars and more.Thank you!

Response from the owner 17:10 19 Oct 24

Thanks so much Colleen! We enjoyed working with you and helping you!

Maura Henninger

21:54 31 May 24

Great company for SEO! Highly recommend.

Response from the owner 16:47 01 Jun 24

Thanks Dr. Maura- We enjoy working with you!

Walt

15:19 12 May 24

We had our company website hosted & maintained by Fingerprint Marketing for over 15 years, until recently closing the business.

We had seamless functionality, zero downtime, and no issues whatsoever for the entire time.

Updates were made promptly and accurately, service was always courteous and professional - their overall service has been exemplary from day one through the 15 plus years.

I'd put them on the highly recommended list - if you want trouble free functionality with your website, go with Fingerprint Marketing!

Rod F

Response from the owner 15:03 01 Apr 25

Thank you so much for your kind words! We're delighted to hear that our service met your expectations for over 15 years, with seamless functionality and timely updates. Your recommendation means a lot to us, and we're glad we could provide you with a trouble-free experience throughout your journey with us.

Lex Longobardi

22:45 25 Apr 24

Pia has been amazing for our company! Her focus on our local marketing and SEO has been a game changer!! Wouldn't trust anyone other than her.

Thank you so much for the fantastic review! We're delighted to hear that Pia's expertise in local marketing and SEO has positively impacted your company. Your trust and kind words mean a lot to us!