We hear too often that businesses get their site up by their web designer. Then the designer disappears. Now you can’t access your site, or worse yet, your site disappears.
We recently met with a client who lived through this very scenario. Not only was it their main site, but they lost 3 sites. They have now consolidated all their businesses under one roof, but their domains and access to the hosting are untouchable as they can’t find the designer.
So let’s talk about things you can do to safeguard yourself and your business online.
1) Have a solid contract with your designer and developer. Outline that you own the rights to the site and all images and content, as well as, all passwords and access to the sites.
2) Own your domain name and have it registered to your business.
3) Register your web hosting in your business name, which allows you to always have access to your account. This will allow you to pack up and move your hosting provider should you need to make changes to a more robust provider or will allow you to add features you may need with the provider as your business grows.
With those 3 things solidified, let’s talk a bit about hosting providers. Often times, we ask a friend who they have their site hosted with and choose that provider. Let’s take a quick look at 5 types of hosting providers, so you can be armed with the info to make the right choice for your business and your budget.
- Shared Hosting – This is perfect for single websites and for businesses that don’t need the full services that larger companies may need. If you are not going to showcase high bandwidth content, this shared hosting is a great. What shared hosting means is you’re sharing the server’s resources with other websites. Overall the cost is less expensive for you!
- Reseller Hosting – If you host multiple websites or host on behalf of your clients, this is a great avenue. Most developers and designers use these plans when starting out their business. Great avenue when you are just starting out with multiple websites, but in time as you grow your business, you’ll most likely need to upgrade.
- Cloud Hosting – If you expect your website to grow quickly and don’t want to constantly upgrade servers every month, then Cloud Hosting is the way to go. You can upgrade your hosting directly from your web hosting provider’s client area. It’s quick, and you can do it from a few clicks of jumping on your account.
- VPS Hosting –If you’re on a tight budget, but need your own server as your traffic will be fairly high and the bandwidth is larger than a shared or reseller level of site, than VPS is the way to go. It literally stands for Virtual Private Server. This means it is your own server.
- Dedicated Servers – This is basically the Big Daddy of them all. It’s great for large websites with high traffic and when you will need a lot of diskspace, bandwidth, and RAM. A dedicated server can be expensive, but if you’re looking for great service and high performance of your site, then this is your avenue.
Armed with some of the lingo here, you can make the best choice for your business and stay on budget. Definitely speak with the providers to make sure your bases are covered. A few of the most important things we find our clients need are email capabilities, price, bandwidth and technical support. Of course, we know you have a business to run, so you can always ping us and we’ll help you get set up and launch a site for you. www.fingerprintmarketing.com