If you’re running an online business, you need social proof. People who are thinking about doing business with you want to see and hear the stories of other people who’ve loved working with you in the past. These days, testimonials are a form of business currency, and...
Let’s Stand Out Online
The High Cost of First Impressions
Let’s say you meet a guy on a dating website and totally hit it off. Eventually you decide it’s time to meet up in person, but you’ve never seen a picture of him before (I know. Weird, right? Play along with this scenario for a minute). When you arrive at the coffee...
[Guest Post] Dealing with Digital Disorder
Are you over-whelmed by e-clutter and don’t know where to start to become better e-organized? When you turn on your computer, are you hit with a screen full of icons and waste time looking for a document or picture you need? Do you find that as the minutes tick by,...
The Age of Aquarius and What It Means for Business
2012 was no picnic for some people and as the year ends (thankfully not the Mayan prediction end), many of you are waving happily at a fresh start. Not only is 2013 upon us with our new resolutions, goals and dreams, but we also...
Guest Blogger Cheryl Johnston: What does a Penguin have to do with Your Website?
Hopefully nothing! But you need to be aware of ongoing Google efforts to improve their search algorithms because it could affect your SERPs (search engine ranking positions). Last year, it was actually a Panda that caused some...
Guest Blogger Megan Thomas talks @ Blogging and Social Media
We had the pleasure to speak with Megan Thomas, a wife and mother, who blogs about her picks for stylish living on the eastside of Seattle. She gave us great insight into her success at blogging and her social media business and...