Classic Web Design For California State-Based Modi Marketing
Modi Marketing works with small and mid-sized businesses to quickly solve challenges in marketing and operations as a whole. Based in San Diego, California, founder Krystina Feucht works alongside her brilliant team of creatives to help clients nail down their voice and messages and create better conversations with the right people and in the right places.
The Problem
Krystina wasn’t proud of her website, which she created when her business was young and she was just starting out. As a result, she shied away from networking, building new contacts or pursuing new leads. However, she was ready to create a more professional, polished online presence that better represented the experience and expertise her clients have come to expect.
The Solution
Fingerprint Marketing redesigned Krystina’s website with one goal in mind: encourage leads to quickly take the next step and book a complimentary consultation. Because her website doesn’t sell products or services, we focused on creating fluid movement through each page so as to capture attention and hook visitors easily and effortlessly.
With lead conversion in mind, we ensured her site design and content clearly represent her services and the benefits of working with Modi Marketing. Every page includes a brightly-colored call to action for scheduling a free strategy call with easy online booking integration. And to further underscore Krystina’s expertise, we added an opt-in box above the fold on the home page and a downloadable manual for outsourcing their brand’s marketing team.
As a finishing touch, we gave Krystina’s website a classic look with a bit of snarl and edge to reflect her warm but tough personality. We kept the overall parallax design simple and clean, with pops of deep blue hues to complement her brand’s original green and gray colors.
The Result
Krystina now has a professional online presence she can’t wait to show off to potential clients. It’s fully setup to generate free consultation and strategy calls from the high-quality leads she sends her website’s way. Plus, it provides the exact validation prospects need in knowing Modi Marketing is the company they should take the next step with.
We are now working with Modi Marketing on website maintenance which means security, updates, backups, support, hosting, search engine optimization, and peace of mind.