So you’ve carved out your own little slice of cyberspace real estate on the web and all you need now is the perfect domain name. Much like opening up a brand new brick-and-mortar business, you must take great care in choosing the verbiage of the sign out front that...
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GDPR Compliance for US Companies: A Complete Overview for Americans
GDPR compliance for US companies who conduct business in Europe is a big deal considering how fines can be around $20 million dollars. That is why it is so important to understand the GDPR requirements for US companies. Luckily, we put together a GDPR compliance checklist for US companies to help.
The 13 Best Free SEO Tools for Your Business
Search engine optimization is a key ingredient to a successful business. Whether you decide to hire an agency, or take on SEO processes yourself, it’s important to have a thorough knowledge of the tools and resources available to help build your website. Starting a...
SEO Tips: Top 9 Google SEO tips for Small Business Website
What Is SEO? Search Engine Optimization (SEO) is the process of optimizing your website for ranking on Google. There are five basic principles to keep in mind to ensure that you are doing everything you can to boost your website....
Include These 5 Elements on Your Website Services Pages to Close More Business
Ultimately, your prospects want to know about what you offer and how it can help them… so tell ‘em! The Home page of your website is just that… it’s “home”. Most of the time, it’s where you drive your website visitor traffic from paid social media ads, organic posts,...
How Cheap Shoes and Bad Hosting are Sucking the Life Out of Your Business
When you decided to up your game by investing in a professional website that actually works for you, brings in more business (cha-ching!), and that you’re proud to show off, you made one of the most important business decisions you’ll ever make. Now don’t blow it by...
This Just In: The Top Cringe-Worthy Phrases for 2017
We promise this isn’t about what you think it’s about! We all have them… you know, those words and phrases that make us absolutely cringe when we hear them. What are your (least) “favorites”? How about these: Shifting paradigms Circle around Revisit It’s crunch-time!...
6 Reasons Why You Shouldn’t Use A Purchased WordPress Theme To Build Your Website
This week, Goran Jakovjevic, our Lead Web Developer, will be talking about this trending topic that is circulating the Internet. As a previous author of 3,000 themes sold with perfect ratings through ThemeForest, I can attest they work and function well-enough....
5 Most Expensive Mistakes to Avoid When Building Your Online Business
We love talking all things business at Fingerprint Marketing. From making your brand more relatable for customers to delivering your marketing message in an impactful way -- and all the necessary design steps in between. What we often come across in talking with...